Enrollment & Student Services and the Division of Integrated Marketing & Branding recently were awarded a in the 36th Annual Educational Advertising Awards for the 2020-21 Undergraduate Viewbook and matching .
The judges recognized 14 institutions as "Best of Show" winners, including 51³Ô¹ÏºÚÁÏ for the 2020-21 Undergraduate Viewbook, which exhibited the highest standards, creativity, and professionalism.
The Viewbook is the flagship digital and print piece for the new undergraduate admissions campaign built around 51³Ô¹ÏºÚÁÏ's Rebels Make It Happen brand messaging. It incorporates stories of students to highlight that brand.
The campaign was a joint effort between Enrollment & Student Services and the Division of Integrated Marketing & Branding. Individuals involved in the project include:
- Kris Shay, executive director, office of admissions
- Kaci Schroeder, director of marketing & communications, Enrollment & Student Services
- Rae Alfonso, graphic designer, Enrollment & Student Services
- Pam Viton, marketing & communications coordinator, Enrollment & Student Services
- Cate Weeks, senior director of brand content, University Marketing & Communications
- Jason Scavone, communications specialist, University Marketing & Communications
- Deana Waddell, interim senior director of web & digital strategy, University Marketing & Communications
- Kurt Raschko, senior web developer, University Marketing & Communications
- Katy Griffin, social media strategist, University Marketing & Communications
- Donna McAleer, director of publications emerita
- Craig Granger, creative services director, Integrated Graphics Services
- Josh Hawkins, photographer, Creative Services
- Lonnie Timmons III, photographer, Creative Services
