What We Do
The Division of Integrated Marketing and Branding promotes the image and reputation of 51³Ô¹ÏºÚÁÏ as a top tier university through effective marketing and clear communication that inspires trust, loyalty, and action.
Who We Are
The Division of Integrated Marketing and Branding has oversight and review authority over all uses of the academic brand. Our division establishes the university’s marketing strategy, core messaging, and creative direction across all channels for the university.
The division builds mutually beneficial relationships with constituents vital to the university's long-term success and collaborates with campus units to achieve their goals through strategic communications and marketing.
Visit our Brand site for resources to craft words and visuals that represent 51³Ô¹ÏºÚÁÏ.
Brand Resources
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Marketing and Brand Content
The Marketing and Brand Content team tells the story of 51³Ô¹ÏºÚÁÏ through feature content, advertising and marketing collateral, photography, and video for 51³Ô¹ÏºÚÁÏ's owned media and social media platforms.

Web and Digital Strategy
Web and Digital Strategy designs, builds, and maintains official 51³Ô¹ÏºÚÁÏ websites, including those for academic and administrative units.

Media Relations
Media Relations connects 51³Ô¹ÏºÚÁÏ leadership and faculty experts to local, national, and international journalists to garner external media coverage for 51³Ô¹ÏºÚÁÏ.

Public Affairs
Public Affairs handles issues management, crisis communications, public records, and commercial filming requests. It also supports executive communications for the president’s and provost’s offices.

Integrated Graphic Services
Integrated Graphics Services is 51³Ô¹ÏºÚÁÏ's one-stop resource for graphic design, printing, direct mail, collateral development, signage and wide format production, event displays, and promotional products.